웹 분석에서 주간 성장 보고서까지

Zero가 PostHog와 Plausible을 결합하고 실제 전환 변화와 추적 오류를 분리합니다.

Zero가 연결합니다:PostHogPlausibleNotionSlack

무엇이 문제인가

Teams often have both a lightweight website analytics tool and a deeper product analytics system. The problem is not access to numbers; it is reconciling them, selecting the meaningful changes, and recognizing when instrumentation failed. Zero performs that weekly analysis and writes a report that is explicit about evidence and uncertainty.

Zero가 해결하는 방법

1단계: 도구 연결하기

PostHog
PostHog
필수
PostHog. Supplies events, paths, cohorts, properties, and funnels.
연결
Plausible
Plausible
필수
Plausible. Supplies website traffic, acquisition cuts, pages, and conversion goals.
연결
Notion
Notion
선택
Notion. Supplies experiment context and stores the reviewable report.
연결
Slack
Slack
선택
Slack. Optionally delivers an approved team summary.
연결

2단계: Zero에게 요청하기

@Zero every Monday, compare the last complete week with the prior week in Plausible and PostHog. Report only material traffic, signup, and funnel changes. Cross-check tracking health, use Notion release notes for context, and draft a concise report. Do not claim causality without evidence.
Zero compares complete periods across both tools
It aligns time zones, filters incomplete days, and checks top-line traffic and goal movement.
Zero drills into material changes and data quality
PostHog paths and properties explain behavior while Plausible cuts validate acquisition changes and instrumentation checks isolate broken data.
Zero writes the narrative for review
Notion receives a concise source-linked report; Slack delivery remains optional.

3단계: 한 걸음 더 나아가기

Open an instrumentation issue
Turn a confirmed tracking gap into a scoped task.
@Zero draft a Linear issue for the missing pricing plan property with impact, start time, and affected events.
Deep-dive one movement
Ask for the segment cuts behind a high-value signal.
@Zero break down the signup-conversion lift by landing page, source, device, and new versus returning visitors.
Publish the approved summary
Post only after the owner reviews the interpretation.
@Zero post the approved five-bullet summary to the growth Slack channel with a link to the Notion report.

더 나은 결과를 위한 팁

Compare complete periods in the same time zone.
Define volume and movement thresholds so normal noise stays out.
Treat tracking health as a separate section, not a user-behavior conclusion.